Generally one of the most common and affordable way of link building that is famous among webmasters would be web directory submission. If you have gone through webmaster forums or blog topics you will get to see how acclaimed is directory submission in bringing nice traffic and good ranking with less efforts.
For the people who are not aware of what the web directories are and their use for webmasters in search engine optimization, this article will give a summary on benefits of directory listings in your online business.
1. Directory submissions assure a growth in link popularity in less time, which probably is the biggest reason to choose it for your campaigning. This is a known fact that higher the number of incoming links better is the ranking. Thus directory submission serves for better rankings and significant growth in pagerank. In order to increase your link popularity through directory listings you should choose right keywords and key phrases that fetch good amount of traffic.
2. As we all know, it's of no use to just submit a site in search engines like Google, yahoo and others. Today it's all about submitting a site to popular directories because search engines often crawl these places as they can easily categorize those links found in.
3. After submitting to directories you can expect leveraged stopover by the search engine crawlers those keep on scanning the entire web for new links. This may cause a frequent crawling of your site even after quite a long time once submission is over.
4. Directory submission service gives you a chance of increasing keyword relevancy of your site for desired keywords. This can be done by utilizing those keywords or key phrases in website title field.
5. Brand name building is one more advantage of submitting to directories. This depends completely on you keyword targeting. More you employ your brand or company name in to an anchor text of backlinks, increased is the number of pieces found in results when your site name is searched in Google.
So by using proper keywords as title during submission process you cover link building, keyword targeting and brand name establishment at once! You might have gotten to the point that directory submission can benefit any kind of online business whether it's small website or even huge shopping portal, in more than one way. The most important thing is that it is affordable which makes the ratio of cost and benefit to grow high thus, it's obvious for each site to use directories to increase search engine visibility and rankings.
Having said about all the benefits of directory submission, it is considered as very time consuming process as it involves form filling, captcha processing, clicking on confirmation links etc Thus it is advisable to hire a link building company providing manual directory submission service.
Directory Submission - Still One of the Easiest Link Popularity Methods